Customers love to feel special. Why not enjoy this wish to create an exclusive club within your customer base? Call it what you want, this "shopper's club" requires specialized plastic affinity card and offers all kinds of "members only" markdowns and promotions. In this article, we'll present some information about the assets of a plastic membership card program in your UK business.
Get Imaginative with Membership Cards
Think of custom membership cards as one-on-one marketing strategy devices. When you choose your best customers to receive plastic loyalty cards, you're actually doing some very affordable marketing. If you're set up to instantly issue a custom plastic card to any customer who wants one, it's practically certain you'll increase both traffic and negotiations. The whole point is to make your customers feel special and happy. At holiday time, everyone wants a turkey right? Well, wouldn't you feel great if your "VIP club" card qualified you to buy a turkey at an amazingly low price like.39 US per lb. while other customers were paying.99?
Why Not Consider Key Tags for Your Membership System ?
Provided that you're heading to spend money on plastic card making, why not include key tags as well. Key tags are as effective as plastic ID cards because they're highly visible marketing devices. Key tags can be encoded with OCR or upc to make them scannable by modern cash registers. And since it's likely for the clients to have their keys in hand while they're checking out, it's very easy for them to remember to present their key tag when it's needed.
Plastic membership cards and companion key tags are great ways for entrepreneur in the UK to create a distinct "club" within their customer base that offers perks and discounts to those customers who most deserve them.